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Our story

It all began over half a century ago… 60 years in fact. We’ve grown from humble beginnings of a one-man band in 1964 to where we are today – part of one of the world’s most respected pioneers in water treatment.

roundel design sugar

A sweet start

Our very first project back in the 60s and the catalyst for things to come, was to resolve the hard water issues faced by a local British Sugar factory in Bury St Edmunds.

Back then, the processing of sugar beet was nowhere near as efficient as it is now, using an incredible amount of hot water. But being hard water, it took its toll on both the end product and the equipment. We’re all familiar with limescale in our kettles, just imagine that on an industrial scale!

roundel design sugar

A sweet start

Our very first project back in the 60s and the catalyst for things to come, was to resolve the hard water issues faced by a local British Sugar factory in Bury St Edmunds.

Back then, the processing of sugar beet was nowhere near as efficient as it is now, using an incredible amount of hot water. But being hard water, it took its toll on both the end product and the equipment. We’re all familiar with limescale in our kettles, just imagine that on an industrial scale!

Monarch Water softeners in the factory

Blowing our trumpet

Through the decades, our reputation as the UK experts in water softening grew and grew. With engineering excellence and a pioneering spirit at our heart, we were continually improving our products to make them perform better, faster and more efficiently, and expanded into specialist filters and purifiers too. Our products can be found everywhere from LegoLand to Sandringham and some of the Premier League football stadiums.

It wasn’t long before our position as the ‘installer’s product of choice’ was firmly set. On the back of our success, 2018 saw us become part of Culligan International, the US-based water treatment company active in more than 90 countries across the globe.

Blowing our trumpet

Through the decades, our reputation as the UK experts in water softening grew and grew. With engineering excellence and a pioneering spirit at our heart, we were continually improving our products to make them perform better, faster and more efficiently, and expanded into specialist filters and purifiers too. Our products can be found everywhere from LegoLand to Sandringham and some of the Premier League football stadiums.

It wasn’t long before our position as the ‘installer’s product of choice’ was firmly set. On the back of our success, 2018 saw us become part of Culligan International, the US-based water treatment company active in more than 90 countries across the globe.

Monarch Water softeners in the factory
Monarch Water salt surrounded by water softener salt

Thinking big

Proudly British with a long-standing heritage, as the UK specialists we’re still based in a quiet Norfolk town, just a stone’s throw from where our story was first founded – we just think bigger. Our site is bigger to accommodate many thousands of products and many thousands of tonnes of salt coming through. Our team is bigger too, most being local, and many having been with us their whole careers.

The benefit of being part of something bigger means we can offer you so much more, developing better products for the future. Our range includes market-leading, highest quality water treatment solutions that soften, condition, filter and purify, making water better in every way.

Monarch Water salt surrounded by water softener salt

Thinking big

Proudly British with a long-standing heritage, as the UK specialists we’re still based in a quiet Norfolk town, just a stone’s throw from where our story was first founded – we just think bigger. Our site is bigger to accommodate many thousands of products and many thousands of tonnes of salt coming through. Our team is bigger too, most being local, and many having been with us their whole careers.

The benefit of being part of something bigger means we can offer you so much more, developing better products for the future. Our range includes market-leading, highest quality water treatment solutions that soften, condition, filter and purify, making water better in every way.

roundel design dario thumb

Treating you better

People buy from people. Whether you’re a homeowner, an installer or the head of a commercial enterprise, you want to know you’re talking to people that actually know a thing or two about the products they’re selling.

We don’t operate faceless call centres. When you call Monarch Water you talk to one of our Norfolk-based team – our own home-grown, Monarch Water experts and aftercare advisors who are on hand to help you. We have our own in-house service engineers too, all living and breathing our products every day.

Treating you better

People buy from people. Whether you’re a homeowner, an installer or the head of a commercial enterprise, you want to know you’re talking to people that actually know a thing or two about the products they’re selling.

We don’t operate faceless call centres. When you call Monarch Water you talk to one of our Norfolk-based team – our own home-grown, Monarch Water experts and aftercare advisors who are on hand to help you. We have our own in-house service engineers too, all living and breathing our products every day.

roundel design dario thumb
roundel better future

A better future

Using salt, a natural substance, rather than man-made chemicals is already a sustainable way to soften water, but we’re always striving for better.

Our mission is to develop water treatment solutions that lower carbon emissions for all of us – using less salt, water and energy, conserving our natural resources, improving efficiency and saving you money.

The more people who fit a Monarch Water softener, the longer their taps, showers and appliances will last, and the more people who fit a Monarch Water filter or purifier for delicious drinking water on tap, the better their wellbeing will be and the better our world will be with fewer single-use plastic water bottles in it.

Let’s strive for better together.

roundel better future

A better future

Using salt, a natural substance, rather than man-made chemicals is already a sustainable way to soften water, but we’re always striving for better.

Our mission is to develop water treatment solutions that lower carbon emissions for all of us – using less salt, water and energy, conserving our natural resources, improving efficiency and saving you money.

The more people who fit a Monarch Water softener, the longer their taps, showers and appliances will last, and the more people who fit a Monarch Water filter or purifier for delicious drinking water on tap, the better their wellbeing will be and the better our world will be with fewer single-use plastic water bottles in it.

Let’s strive for better together.

Treating you better since 1964

A selection of our products from down the years within our story as a brand.

1970's

1980's

1991

1992

1993

1995

2002

2003

2006

2024

Contact us to find out more

Contact us today to find out more 01986 784759